This wiki focuses on the Ultimate Influence framework, and all of its different stages and included techniques.

Ultimate influence is a full-stack persuasion framework. The goal is to be able to persuade since the beginning, with your framing and positioning, all the way through priming and qualifying targets, connecting with them, disarming objections, to finally closing the person.

It’s an open influence framework. In short, there are no secretive or trademarked techniques. The goal is to use public, existing persuasion principles – although with specific implementations, in many cases.

Contents include:

The Five Stages

The Five Stages of Ultimate Influence:

• Pre-Framing
• Priming
• Interaction
• Disarmament
• Closing

All 58 Techniques

• Pre-Framing
  • Exclusivity
    • 01 Limited Access
    • 02 Specialization
    • 03 Secrecy
  • Authority
    • 04 Diagnostic
    • 05 Abundance and Costly Signaling;
    • 06 Adverse Transparency
    • 07 Displayed Authority
    • 08 Social Proof
  • 09 Identification
  • 10 Positioning
• Priming
  • Target Changes
    • 11 Desire
    • 12 Characteristics
    • 13 Identity Labeling
    • 14 Mood and Physiology
  • 15 Situational Changes
  • Effort
    • 16 Rigidity
    • 17 The Home Advantage
    • 18 Initiative
    • 18 Obstacles & Testing
    • 20 Indoctrination
    • 21 Escalation of Commitment
    • 22 Code of Conduct
  • 23 Money
• Interaction
  • Personal Cues
    • 24 Presence
    • 25 Exposure and Familiarity
  • Empathy
    • 26 Statements of Empathy
    • 27 D.i.S.C. Personality Types
    • 28 Mirroring
  • Reciprocity
    • 29 Giving
    • 30 Personal Touch
    • 31 Return Timing
• Disarmament
  • Provoking
    • 32 Exclusion Confirmation
    • 33 Negative Anchoring
    • 34 Starting with the Negative
    • 35 Preemptive Labeling
    • Adverse Transparency Redux
    • 36 Implementation and Trials
  • Weakening
    • 37 The Possibility Shuffle
    • 38 Value Identity Contradictions
    • 39 Social Identity Contradictions
    • 40 Plowing
    • 41 Manipulating Emotion
  • Responding
    • 42 UP Answers
    • Four Ways
      • 43 Flipping
      • 44 Reshaping
      • 45 Accelerating
      • 46 Diagnosing
• Closing
  • Effort Manipulation
    • 47 Streamlining
    • 48 Implementation Intention
    • 49 Progress and Loss
    • 50 Removing Exits
  • Context Manipulation
    • 51 Framing and Contrast
    • 52 Option Set Change
    • 53 Salience
  • Reinforcers
    • 54 Intent Labeling
    • 55 Future Lock-In
    • 56 Justifications
    • 57 Logical vs. Emotional
  • Limiters
    • 58 Eliciting Multiple Reasons
    • Social Identity Contradictions Redux

Ultimate Persuasion Products

• Ultimate Persuasion Psychology (119.99€);
  • Use cases: None (base version);
• Real Estate Agent Training in Persuasion and Influence (124.99€)
  • Use cases: Real Estate Agents;
• Persuasion in Hedge Funds/Private Equity/Investment Banking (199.99€)
  • Use cases: Asset Management + Executive/Board Relations;
• Persuasion in Business Communication and Executive Presence (174.99€)
  • Use cases: Talent Management + Executive/Business Relations;

Other Resources (Coming Soon)

• Persuasion Stacks
• Strategic Inversions
• Opposite Techniques
• Protecting Yourself

Other Relevant Persuasion Principles

• Consistency traps;
• Frame battles;